Video as a Service and Security in the Cloud What You Need to KnowMany small and medium-sized businesses use cloud services to access the same technologies larger companies used for years, such as video. However, the affordability and convenience of cloud-based solutions offers the same performance at reasonable rates, giving smaller businesses a competitive edge.

Video as a service (VaaS), like other cloud solutions, requires very little hardware or experience to use. Before taking advantage of these innovations, though, entrepreneurs should be aware of certain levels of security concerns that come with any cloud-based solution. For example, network connection, individual user access, and malware issues present real threats—but, if addressed properly, they’re unlikely to warrant more concern than a traditional on-premises solution.

VaaS Providers Protect Your Security

The provider of VaaS solutions will largely influence the type of security a user company receives. For instance, if you rely entirely on free video platforms for enterprise-level communications, you’ll face a much higher risk of security problems. At a professional level, on the other hand, service providers often specialize in video, possessing the experience and expertise to minimize risk to clients.

Security Considerations for VaaS

The vendor side of VaaS represents only one part of the overall service equation. Internally, any company that uses technology needs a strong security foundation to protect sensitive data, such as customer information and proprietary documents. If a company experiences a security breach while using VaaS, the entry point will likely fall on the user side. Accessing a video platform from an insecure Wi-Fi setup or an improperly secured device presents far more danger to the use of cloud-based video services than the enterprise-level setup.

Make VaaS a Secure Opportunity for Your Business

Vet your vendor carefully to ensure optimal vendor-side security. Ask for details about security practices, system updates, and support after you’ve subscribed or adopted the company’s solution. In some cases, a vendor may also offer some best practices for your company to build its own security protocols for using VaaS. Internally, you may want to:

• Monitor the VaaS setup. Internal administration will alert your company to any potential threats. Assign someone in IT to watch network access and handle user access for employees.

• Create security standards for private calls. Secure VaaS calls that will discuss privately held meeting information, PINs or passwords, and VPN access. Each additional step of call sign-ins adds a layer of protection that keeps company data safe.

• Train employees well. Carefully monitor those who regularly use the solution and their devices. Make sure employees understand the threats insecure connections and additional application downloads can create. After initial training, incorporate routine refreshers to ensure all users understand—and remember—best practices for using the technology.

VaaS represents a remarkable opportunity for small and medium-sized enterprises in the globalized business world. With a few precautionary measures, cloud-based technology remains as secure, if not more so, than traditional in-house video solutions. The key to successful implementation lies in finding the right vendor, setup, and training for your company’s needs.

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